Posts Tagged transactional functions
E-marketing Strategy: 7 Dimensions to Consider (the E-marketing Mix)
What is e-Marketing?
e-Marketing is still quite a controversial subject to talk about, since no one succeeded to unify the various theories around it; however there is one thing upon which there is no doubt – that e-Marketing first appeared under the form of various techniques deployed by pioneer companies selling their products via the internet in the early 90′s.
Topic: controversial subject, electronic marketing, marketing mix, marketing techniques, new marketing, offline marketing, pioneer companies, security sales, traditional marketing, transactional functions
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